Kill the autotune! By all means use it as an electronic effect in electronic music but why the hell have it on something passed off as folk music? The singer just sounds like a mouth operated keyboard? I genuinely believe people are gradually forgetting what singing sounds like and are unaware that this is one reason they don't enjoy songs as much as they'd like.The hugest, most famous vocal hooks in pop history were deliberately way off the note in a way that just worked.
Rant done. For now